BEAUTY CONSULTING SERVICES
Personal
1 on 1 personal consulting includes an in-depth personal assessment, and a customized consultation that will polish your outer beauty,
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Group
Offering private group consultations and makeup application training classes.
You and your friends will learn how to perfect your look and technique flawlessly.
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Sydnie Marlella Weeks
Event
From Bridal Parties to Beauty Events, let that special day be done the right way.
Gift bags, beauty consulting, makeup application, and training classes for you, your loved ones, business or brand.
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Sydnie Marlella Weeks
Founder & CEO
Sydnie Marlella Weeks is the founder and owner of the SMW Collection, being born, raised, and currently residing in Philadelphia, PA. Sydnie has always had an ardent passion for makeup, and got her start by practicing makeup artistry as early as 12 years old. Sydnie has been doing celebrity, bridal, and special event makeup since she was 15. Now 23 years old with over 10 years of experience, Sydnie Marlella decided in 2017 that the beauty world needed more substance than just makeup artistry.
Sydnie Marlella created her business of beauty consulting as a young entrepreneur and beauty influencer with the mission to empower her clients, and enhance their beauty, confidence, and joy through the power of makeup.
Sydnie has gained exponential growth and recognition within the last two years of business. She has been published in highly accredited magazines, taught master classes, spoke at business events & entrepreneurial conferences, and has also counseled new entrepreneurs and business owners. Sydnie is a multi-faceted young woman that created the SMW Collection to share her many gifts and talents with the world.

Founder & Owner, Sydnie Marlella Weeks

CREATING ~ CONSULTING ~ INFLUENCING


Sydnie Marlella Weeks
Founder & CEO
Sydnie Marlella Weeks is a 26 year old entrepreneur, being the founder and owner of The SMW Collection. Sydnie is a Philadelphia native, who showed promising talent and interest in both the beauty and business industries at a young age. Sydnie has over 10+ years of experience in the Beauty Industry, and has received two business degrees, both in Marketing and Management, from The Pennsylvania State University, Smeal College of Business in 2018.
In June 2017, Sydnie took the leap of faith in becoming a full-time entrepreneur. In almost five years, she has created and offered a range of services in both beauty and business worlds. Sydnie has gained exponential growth and recognition within the last few years of business. She has been published in highly accredited magazines, taught master classes, spoke at business events, on national television, & entrepreneurial conferences; while also counseling new entrepreneurs and business owners. Sydnie is a multi-faceted young woman that created the SMW Collection to share her many gifts and talents with the world.

Founder & Owner, Sydnie Marlella Weeks